Liaison office registration is a process by which foreign companies can establish a valid representative office in India for non-commercial objectives. Registration helps companies to establish a valid presence in India so that they can carry out promotional, marketing and research activities to help expand their business. It is essential to keep in mind that a liaison office in India does not involve in any real profit making or direct commercial operation. Instead, its key role is to work as a medium of communication between the foreign company and the Indian market.
In India, liaison office registration is controlled by the Reserve Bank of India (RBI) and governed by the guiding principle under the Foreign Exchange Management Act (FEMA). The approval procedure consist of the submission of detailed documentation about the foreign company, its economic stability and business nature. The Liaison office work is limited to gathering information, promoting products or services, conducting market research and establishing relationships between parent companies and potential customers in India.
Such type of office provide an efficient and low-risk means of testing the waters in the Indian market, without any requirement for a fully-fledged commercial system. This helps business in gaining a better understanding of market trends, consumer behaviour and potential business opportunities. Liaison offices are often set up in core cities like Mumbai, New Delhi, and Bengaluru, allowing companies to keep a central communication hub with their target audience.
Salient Features of Liaison Office
Liaison offices have certain characteristics that distinguish them from other types of professional organizations. Following are some of the key features of a Liaison Office:
- Non-Commercial Operations: The Liaison Office is prohibited from engaging in any commercial or profit-making actions in India. It could only focus on promotion, research and liaison activities.
- Limited Scope of Activity: A liaison office may be involved in particular activities such as marketing, promotion of the parent company's products, performing market research and enabling communication between the parent company and Indian organizations.
- No Local Revenue Generation: Unlike branch offices and commercial setups, a liaison office in India may not generate any significant revenue. All expenses incurred are financed by the parent company from abroad.
- No Manufacturing or Trading: The Liaison Office may not engage in any manufacturing or trading activities in India. This role is only to support business purposes without direct business transactions.
- Funded by Parent Company: Since a liaison office cannot create local income, it is completely dependent on the financial support of the foreign parent company to cover its operating costs.
- Fixed Duration of Operation: The Liaison Office is usually given an operational period of three years, after which the company can apply for renewal subject to compliance with the rules.